The media and entertainment (M&E) sector in the Gulf Cooperation Council (GCC) is undergoing a paradigm shift. As economic diversification, digital transformation, and cultural liberalization converge, the region is emerging as a dynamic hub for entertainment innovation and investment. Strategic government backing, infrastructure boom, cultural and regulatory liberalisation, consumer demand for Arabic content, change in viewing habits amid advent of streaming platforms are energising the sector's growth in the region.
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