Saudi Arabia F&B sector has seen a noticeable transformation from being a closed traditional structure to an open innovative one. Restaurants have changed their way they serve their customers and incorporated new technologies to enhance their operations. Food Delivery apps have now collaborated with many restaurants and are providing delivery services at the consumer doorstep. But there is still a long way to go in terms of technology adoption compared to other developed markets as FoodTech companies have started providing innovative solutions across the Food and Beverages value chain. Investments in food technologies will surely help restaurants in the longer run and stay profitable in challenging circumstances. There have been several innovations in the FoodTech sector across the globe, which could be adopted in a market like Saudi Arabia due to its demographics. The unexplored potential of Saudi F&B markets can be unlocked using latest technologies.
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